The Fog Blog2023-06-29T15:03:04-08:00

Understanding the Stigma Surrounding “Videographer” in the Video Production Industry

June 26th, 2023|

Introduction: In the dynamic realm of video production, the terminology used to describe professionals carries significant weight. Video production is a field that often requires many tasks and responsibilities to create a quality product. It’s an industry where hierarchy and defined roles are commonplace and serve as the bedrock for any successful project. This division of labor promotes efficiency [...]

The Pros And Cons Of Using Animation For Marketing Your Business

January 17th, 2023|

When it comes to using visual content for business development and marketing purposes, animation is one of the best tools out there. However, its important to manage your expectations before investing in an animated video campaign. Here are a few pros and cons of using animation for business: Pros: Animation can convey complex ideas: As mentioned above, animation is [...]

7 Types of Marketing Videos Companies Use For Effective Growth Campaigns

January 11th, 2023|

Marketing videos are an effective tool for reaching and engaging your audience. There are many different types of marketing videos that businesses can use, each with its own unique benefits and characteristics. In order to run a successful marketing campaign, businesses are realizing the importance of choosing the right method for communicating the value of their products and services. [...]

Top 9 Reasons Why Medical Companies Should Use Animation For Marketing

January 9th, 2023|

As a medical company, you are constantly looking for new and innovative ways to reach and engage your audience. One powerful tool that you should consider is animation. Most people wouldn’t associate a serious industry with high stakes liabilities and requirements for accuracy and precision with an industry like animation. However, modern medical companies are adopting creative ways to [...]

Marketing Your Business With Character Animation

January 3rd, 2023|

Character animation is a powerful marketing tool that can help businesses of all sizes effectively reach and engage their audience. By creating a character that represents your business, you can create a personality and a story that connects with your audience on a deeper level. This will in turn help to build a strong brand identity that differentiates you [...]

2022: Year in Review

December 20th, 2022|

Well here we are, once again. Another year down in the Fog Coast history book. Similar to years past, I take my seat in our San Francisco office and put time aside to reflect back on another eventful year. In 2022, our video production company pushed new boundaries in our mission to help our clients win with world class [...]

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